Snuglo™ is about creating super cool, high quality, functional yet fun kids’ clothes for discerning 0 to five-year-olds.

Combining Snuglo’s distinctive witty words and graphics, trademark use of colour and finest quality materials, our original, funny baby clothes are designed to complement the fun and happiness of little ones’ precious first years.

Made from the finest, purest cotton, our funky baby clothes are super soft, yet tough enough to handle any amount of rough and tumble kids throw at them. They can also be washed time and time again without compromising colour or shape. Importantly, all our cool kids’ clothes come with easy fastenings and poppers, making change time a breeze for pooped parents.

Snuglo™ is also proud to be 100% sweatshop free. Our baby clothes and accessories are designed, produced and hand printed in the UK, allowing us to keep a close eye on quality whilst supporting ethical labour practices, local manufacturing and employment – all things close to our heart.

The Snuglo™ Story

Snuglo™ was founded by Designer Lisa Quinn. A fan of making things since she was little, Lisa studied fashion at the Grafton Academy in Dublin before joining Donna Karan in London.

Struck by the lack of modern, cool baby gifts available, Lisa set about creating an original, stylish baby clothing collection, and in 1999 Snuglo™ launched from hip central, Spitalfields market in East London. The fresh-thinking brand – with its sassy slogans and super-cute graphics – was an instant hit with Londoners looking for unique, funny baby clothes and gifts.

As well as acquiring some very famous fans, Snuglo™ was quickly snapped up by luxury London department stores and boutiques, including Harrods, Harvey Nichols, Designers Guild, Avoca and The Cross.

The Snuglo™ range is inspired by Lisa’s love of art, colour, fashion, typography, music, people, travelling and her two gorgeous daughters, Eva and Georgia. It also takes its influence from the great British sense of humour. In fact, Britishness is very much at the core of the Snuglo™ brand and we are proud to design and manufacture all our products in the UK. In particular we seek out quality manufacturers that train and employ people locally – helping create a sustainable economic future for the cool kids of tomorrow.